OlicatessenBranding, Verbal Identity, Packaging & Web
We’re a Barcelona-based brand studio bringing together creative people from diverse backgrounds who share the same vision of brand design, where every element matters. Through strategy and design, we create coherent, relevant and genuine brands.
Design with strategy. Strategy with design.
Our four-step methodology brings strategy and design together, connecting every element from initial research to real-world application. The result is a coherent brand ecosystem in which every decision has a purpose.
Our four-step methodology brings strategy and design together, connecting every element from initial research to real-world application. The result is a coherent brand ecosystem in which every decision has a purpose.
01
Immersion & Research
We look at organizations from both the inside and the outside to understand their reality and context, identify their ambitions and uncover the opportunities that can move the brand forward.
02
Strategy
We define the brand’s core and build a distinctive strategic framework to guide the decisions that shape it, both now and in the future.
03
Visual & Verbal Expression
We translate strategic concepts into a distinctive visual and verbal language, creating a coherent system that gives the brand character and enables it to express itself across different contexts.
04
Implementation
We bring the brand to life by designing and delivering its physical and digital elements with consistency, care and attention to every detail.
Every element matters.
From the big idea to the smallest detail, every decision shapes how a brand is understood. That is why we look at the whole without losing sight of its parts, approaching every project with curiosity, sensitivity and intention.
From the big idea to the smallest detail, every decision shapes how a brand is understood. That is why we look at the whole without losing sight of its parts, approaching every project with curiosity, sensitivity and intention.
